JOB FILLED - Marketing Manager Digital and e-Commerce

Job Description: 
Bring your creativity to Paradise
 
Enzymedica, located in sunny, Venice Florida, is searching for an innovative and strategic Digital & eCommerce Marketing Manager to join our team. This tech savvy individual will be responsible for creating and executing on strategic initiatives for Enzymedica's digital channels and on eCommerce partner websites. This individual will research trends, analyze data and continuously evaluate opportunities to drive growth through the development of marketing promotions, campaigns and programs to elevate the Enzymedica brand. They need to be experienced in developing of product pages and advertising campaigns for eCommerce websites, including Amazon.com to support the sale of consumer-packaged goods products. As an expert in content development, this individual will work collaboratively with the creative team to execute consumer campaigns across all digital channels, facilitating content from writers, designs, photographers, etc. In addition, responsibilities will include oversight of Enzymedica's social media and content marketing, as well as influencer, UGC, and affiliate programs.

Essential Functions:

  • Partnering with the Digital team, lead the development of content and campaigns for all of our digital enterprises.
  • Identify opportunities and create strategic programs to elevate Enzymedica's placement and overall sales on eCommerce retailers.
  • Develop campaigns for social media platforms.
  • Support a variety of digital initiatives, including advertising, search engine optimization and MAP enforcement.
  • Manage the creation of conversion funnels, including those for new customer acquisition
  • Create strategies for content to be leveraged across all channels of business.
  • Translate digital needs to the creative team for the development of required content.
  • Track and measure marketing outcomes, including marketing activities, response, leads, sales, retention, and ROI.
  • Utilize insights gained through program or campaign performance, market and sales data, market, and competitor research, to optimize marketing activities.
  • Actively collaborate with sales channel leaders on execution of strategies.
Education/Experience:
  • Bachelor’s degree in business, marketing, communications, journalism, or another related field.
  • Minimum 5 years of marketing experience.
Enzymedica is a growing, highly respected, multiple award-winning company in the natural supplements industry. We offer excellent pay and a complete benefits package including medical, dental, vision, company paid life insurance, paid time off, paid holidays, 401k with company match, paid parental leave, onsite exercise facility and free and discounted products.

Equal Opportunity Employer

Compensation/Salary: 
$75,000 - $100,000
Category: 
Confidential Job: 
0
Last Resume Date: 
Sunday, September 11, 2022 - 11:15pm
Contact First Name: 
Kim